Freeman began his Fortnite journey by producing content. Tips and tricks, vod reviews and gameplay made up the bulk of his channel. EXCEL brought Freeman on board to produce this type of content for their Youtube channel, which progressed into a full-time managerial role looking after Wolfiez and Verox. As of January, Freeman has been promoted from Fortnite Manager to the Talent Manager at EXCEL. He now oversees the Fortnite players, alongside scouting, signing, and supporting new content creators.