THIS AUGUST, JD SPORTS AND EXCEL ESPORTS ARE GOING ON TOUR, REINVENTING THE ULTIMATE SCHOOL BUS AND HELPING MAKE SHOPPING FOR THE NEW TERM NOT FEEL LIKE A CHORE
With the new school term just around the corner, JD Sports, the leading retailer of sports, fashion and lifestyle brands and EXCEL ESPORTS are hitting the road this August with its ‘Click Refresh’ Back-to-School Tour - ensuring kids head back to school repping their favourite brands, in head-to-toe style. The Click-Refresh school bus will be servin’ up the coolest creps, the finest fits and top term-time swag in London, Birmingham, and Liverpool. There’ll be other surprises too, including appearances from stars from the worlds of gaming and entertainment, including EXCEL’s professional players and content creators, Jaden "Wolfiez" Ashman, Spencer "Gorilla" Ealing, Jackson "Rezhexx" Bradbury and TikTok star Ollie Ball.
The JD ‘Click Refresh’ Back-to-School Tour will be heading to Westfield Stratford in London, Birmingham Bullring and Liverpool One throughout August, giving students up and down the country the chance to experience a double-decker school bus, unlike anything they’ll have seen before - bringing the fun and vibes into term-time prep, along with a cool summer holiday hangout.
Whether you’re prepping for school, college, or uni, it’s important to stand out from the crowd on your first day of the new term. Kitted out with the latest and coolest merch, the ‘Click Refresh’ Back-to-School Tour will serve nothing but standout looks - from triple black trainers to must-have accessories. To really make an impact on the first day of the new term, customisation [email protected] (https://www.instagram.com/mattbcustoms/?hl=en) will be on hand to put a personal touch to any footwear or bags brought from a JD store that day.
The JD ‘Click Refresh’ Back-to-School Tour will be making the following stops, this August:
Wednesday 17th August - London Westfield Stratford
Friday 19th August - Birmingham Bullring
Sunday 21st August - Liverpool One
Bring your mum, your dad, your mates, your siblings and spread the word – it’s one not to miss if you want to be top of the class, in the style stakes at least, at the start of the new school year.
